ads_sp_get_budget_recommendations

Sponsored Products: the recommended daily budget and missed opportunities for existing campaigns — campaigns that are budget-capped, losing impressions/clicks/sales because they ru

readAmazon Adsads.sp

n out of budget. (Distinct from ads_get_budget_recommendation, which covers a new campaign, before it exists.) Amazon Ads API · getBudgetRecommendations · POST /sp/campaigns/budgetRecommendations Docs: https://advertising.amazon.com/API/docs/en-us/sponsored-products/3-0/openapi/prod#tag/Budget-recommendations-and-missed-opportunities/operation/getBudgetRecommendations

Call it

In an AI client (MCP)

tools/call
{
  "name": "ads_sp_get_budget_recommendations",
  "arguments": {
    "store": "myStore-US",
    "countryCode": "<countryCode>",
    "campaignIds": []
  }
}

From code (Tool API)

curl -X POST https://api.sellersheetai.com/api/v1/tools/ads_sp_get_budget_recommendations \
  -H "Authorization: Bearer $SELLERSHEET_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"store":"myStore-US","countryCode":"<countryCode>","campaignIds":[]}'
Early access — the Tool API is open on request, contact us.

Arguments

NameTypeDescription
storerequiredstringthe store ref `<store>-<CC>` (name-country, e.g. 'myStore-US') — one of get_user_context's store_refs, verbatim.
countryCoderequiredstringthe Ads profile's 2-letter country code (e.g. 'US').
campaignIdsrequiredstring[]1-100 campaign id strings, from ads_query_campaign.

Result

Every tool answers {notification, data, human_action}; data carries:

  • Amazon's payload in data.result.
  • data.result.budgetRecommendationsSuccessResults — [{index, campaignId, suggestedBudget, sevenDaysMissedOpportunities {startDate, endDate, percentTimeInBudget, estimatedMissed*Lower/Upper}}].
  • data.result.budgetRecommendationsErrorResults — per-campaign failures {index, campaignId, code, details}.

Gotchas

  • sevenDaysMissedOpportunities reflects the campaign's last ACTIVE period. For a long-paused campaign that window can be YEARS old — always show startDate/endDate next to the numbers.
  • percentTimeInBudget = -1.0 with null dates is the "no data" sentinel (never served / long paused) — it is NOT 0%, never render it as a percent.
  • Apply a raise with ads_update_campaign_budget.

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