ads_search_optimization_rules
Search Sponsored Products bid optimization rules — rules that raise bids on a SCHEDULE or, with apiVersion='v2', while a PERFORMANCE condition holds (ROAS, CVR, CTR, …).
readAmazon Adsads.sp
Rules only ever INCREMENT by a PERCENT; to "lower" bids at night, set a lower base bid and add a rule that raises it during the hours you want. Amazon Ads API · SearchOptimizationRules · POST /sp/rules/optimization/search Docs: https://advertising.amazon.com/API/docs/en-us/sponsored-products/3-0/openapi/prod#tag/Optimization-Rules/operation/SearchOptimizationRules
Call it
In an AI client (MCP)
{
"name": "ads_search_optimization_rules",
"arguments": {
"store": "myStore-US",
"countryCode": "<countryCode>",
"body": {}
}
}From code (Tool API)
curl -X POST https://api.sellersheetai.com/api/v1/tools/ads_search_optimization_rules \
-H "Authorization: Bearer $SELLERSHEET_API_KEY" \
-H "Content-Type: application/json" \
-d '{"store":"myStore-US","countryCode":"<countryCode>","body":{}}'Early access — the Tool API is open on request, contact us.
Arguments
| Name | Type | Description |
|---|---|---|
storerequired | string | the store ref `<store>-<CC>` (name-country, e.g. 'myStore-US') — one of get_user_context's store_refs, verbatim. |
countryCoderequired | string | the Ads profile's 2-letter country code (e.g. 'US'). |
bodyrequired | object | REQUIRED — Amazon 400s on an empty body. Exactly one of: a rule id filter ALONE (optimizationRuleFilter. optimizationRuleId), or campaignId + ruleCategory + ruleSubCategory together (campaignId lives in its OWN top-level campaignFilter object). |
apiVersion | string | v1 (default — BID+SCHEDULE only) | v2 (adds PERFORMANCE rules, the condition metrics, targeting[], and the ruleName/ruleStatus search filters).Default: "v1" |
Result
Every tool answers {notification, data, human_action}; data carries:
- Amazon's payload in data.result.
data.result.optimizationRules[]— each with optimizationRuleId, status, ruleCategory, ruleSubCategory.data.nextToken— pass back as body.nextToken with the SAME filters; the page size is pageSize on v1 (≤ 100 rules) or maxResults on v2 (1–300).
Gotchas
- v2's ruleName filter is unreliable — a name-filtered query can return 0 rows against many a name-less query returns. Filter by id or by campaign+category+subcategory and match names client-side.