ads_insights_get_audiences_overlapping_audiences

Get the audiences that OVERLAP one given audience segment — audience-overlap insights for a single audienceId, not a catalog of audiences.

readAmazon Adsads.insights

Amazon Ads API · insightsGetAudiencesOverlappingAudiences · GET /insights/audiences/{audienceId}/overlappingAudiences Docs: https://advertising.amazon.com/API/docs/en-us/overlapping-audiences#tag/Audience-insights/operation/insightsGetAudiencesOverlappingAudiences

Call it

In an AI client (MCP)

tools/call
{
  "name": "ads_insights_get_audiences_overlapping_audiences",
  "arguments": {
    "store": "myStore-US",
    "countryCode": "<countryCode>",
    "audienceId": "<audienceId>",
    "ad_type": "DSP"
  }
}

From code (Tool API)

curl -X POST https://api.sellersheetai.com/api/v1/tools/ads_insights_get_audiences_overlapping_audiences \
  -H "Authorization: Bearer $SELLERSHEET_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"store":"myStore-US","countryCode":"<countryCode>","audienceId":"<audienceId>","ad_type":"DSP"}'
Early access — the Tool API is open on request, contact us.

Arguments

NameTypeDescription
storerequiredstringthe store ref `<store>-<CC>` (name-country, e.g. 'myStore-US') — one of get_user_context's store_refs, verbatim.
countryCoderequiredstringthe Ads profile's 2-letter country code (e.g. 'US').
audienceIdrequiredstringthe one audience segment to fetch overlap insights for — there is no list-all mode; sent inside the request body as body.audienceId.
ad_typerequiredstringAmazon's adType — the ad program whose audiences are compared; DSP also needs body.advertiserId. Allowed: DSP | SD.DSPSD
bodyobjectoptional query parameters — adType comes from ad_type; advertiserId (required for DSP, from ads_dsp_advertisers), minimumOverlapAffinity / maximumOverlapAffinity (≥ 0), audienceCategory (list, 1–20), maxResults (1–500, default 30), nextToken.

Result

Every tool answers {notification, data, human_action}; data carries:

  • Amazon's payload in data.result.

Params (Amazon schema)

audienceId*: string
adType*: DSP | SD
advertiserId: string
minimumOverlapAffinity: number (min 0)
maximumOverlapAffinity: number (min 0) — if specified, the affinities of all returned overlapping audiences will be at most the provided affinity
audienceCategory: [string] (max 20)
maxResults: integer (1–500)
nextToken: string

Gotchas

  • For standard SP brand performance use ads_generate_brand_metrics_report / ads_get_brand_metrics_report instead.

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