# rpt_sp_keywords (https://sellersheetai.com/docs/data/rpt_sp_keywords)

> Amazon Ads reports · spKeywords · Daily at 01:00 marketplace local time

- Family: ads
- Report type: `spKeywords`
- How fresh: Daily — Daily at 01:00 marketplace local time
- Need it right now: [`ads_query_target`](https://sellersheetai.com/docs/mcp-api/tools/ads_query_target) (current bids and state)
- Grain: per_mkt · sync: incremental

## Columns

| Column | Type | Key |
|---|---|---|
| `id` | INTEGER |  |
| `store_id` | VARCHAR(36) | key |
| `profile_id` | VARCHAR(50) | key |
| `country_code` | VARCHAR(16) |  |
| `report_date` | DATE | key |
| `start_date` | DATE |  |
| `end_date` | DATE |  |
| `ingested_at` | TIMESTAMP WITH TIME ZONE |  |
| `currency_code` | VARCHAR(10) |  |
| `portfolio_id` | VARCHAR(100) |  |
| `campaign_id` | VARCHAR(100) | key |
| `campaign_name` | TEXT |  |
| `campaign_budget_type` | VARCHAR(50) |  |
| `campaign_budget_amount` | NUMERIC(12, 2) |  |
| `campaign_status` | VARCHAR(50) |  |
| `ad_group_id` | VARCHAR(100) | key |
| `ad_group_name` | TEXT |  |
| `keyword_id` | VARCHAR(100) | key |
| `keyword` | TEXT |  |
| `ad_keyword_status` | VARCHAR(50) |  |
| `keyword_bid` | NUMERIC(10, 4) |  |
| `keyword_type` | VARCHAR(50) |  |
| `match_type` | VARCHAR(100) | key |
| `targeting` | TEXT |  |
| `impressions` | INTEGER |  |
| `clicks` | INTEGER |  |
| `cost_per_click` | NUMERIC(14, 4) |  |
| `click_through_rate` | NUMERIC(10, 6) |  |
| `cost` | NUMERIC(14, 4) |  |
| `purchases_1d` | INTEGER |  |
| `purchases_7d` | INTEGER |  |
| `purchases_14d` | INTEGER |  |
| `purchases_30d` | INTEGER |  |
| `purchases_same_sku_1d` | INTEGER |  |
| `purchases_same_sku_7d` | INTEGER |  |
| `purchases_same_sku_14d` | INTEGER |  |
| `purchases_same_sku_30d` | INTEGER |  |
| `sales_1d` | NUMERIC(14, 4) |  |
| `sales_7d` | NUMERIC(14, 4) |  |
| `sales_14d` | NUMERIC(14, 4) |  |
| `sales_30d` | NUMERIC(14, 4) |  |
| `sales_other_sku_7d` | NUMERIC(14, 4) |  |
| `attributed_sales_same_sku_1d` | NUMERIC(14, 4) |  |
| `attributed_sales_same_sku_7d` | NUMERIC(14, 4) |  |
| `attributed_sales_same_sku_14d` | NUMERIC(14, 4) |  |
| `attributed_sales_same_sku_30d` | NUMERIC(14, 4) |  |
| `units_sold_clicks_1d` | INTEGER |  |
| `units_sold_clicks_7d` | INTEGER |  |
| `units_sold_clicks_14d` | INTEGER |  |
| `units_sold_clicks_30d` | INTEGER |  |
| `units_sold_same_sku_1d` | INTEGER |  |
| `units_sold_same_sku_7d` | INTEGER |  |
| `units_sold_same_sku_14d` | INTEGER |  |
| `units_sold_same_sku_30d` | INTEGER |  |
| `units_sold_other_sku_7d` | INTEGER |  |
| `acos_clicks_14d` | NUMERIC(10, 4) |  |
| `acos_clicks_7d` | NUMERIC(10, 4) |  |
| `roas_clicks_14d` | NUMERIC(14, 4) |  |
| `roas_clicks_7d` | NUMERIC(14, 4) |  |
| `top_of_search_impression_share` | NUMERIC(8, 4) |  |
| `extra` | JSON |  |

## Query it

```json
{
  "name": "query_report_data",
  "arguments": {
    "store": "myStore-US",
    "tables": [
      "rpt_sp_keywords"
    ],
    "columns": [
      "rpt_sp_keywords.profile_id",
      "rpt_sp_keywords.report_date",
      "rpt_sp_keywords.campaign_id",
      "rpt_sp_keywords.ad_group_id"
    ],
    "order_by": [
      {
        "column": "rpt_sp_keywords.report_date",
        "dir": "desc"
      }
    ],
    "limit": 100
  }
}
```